LET'S CONNECTLET'S CONNECT
Never mindNever mind
Let me help you achieve your goals
WAYS I CAN HELP
1
Portfolio development
2
Interview preparation
3
Design entrepreneurship
4
DesignOps
5
Design at startups
6
Design management
BACKED BY DECADES OF EXPERIENCE
My Expertise
Research
User Research
Design Research
Service Research
ResearchOps
Competitive Analysis
Strategy
Product Design
Content Strategy
Design Sprints and Workshops
Stakeholder Management
Information Architecture
Design
Branding
UX/UI
Creative Direction
Art Direction
Interaction Design
DesignOps
Prototyping
Front-end Development
Javascript
Microinteractions
Rapid Prototyping
Wordpress
Webflow
Testing
Concept Validation
Usability Testing
WHY I MENTOR
When you’ve been designing for as long as I have, there comes a point in one’s career where your own skills start to level off and the challenge is no longer about mastering your craft but about expanding your skills to include having impact in other ways.


When you’ve been designing for as long as I have, there comes a point in one’s career where your own skills start to level off and the challenge is no longer about mastering your craft but about expanding your skills to include having impact in other ways.
For me, that was sharing my knowledge and experience with others and helping them grow in their careers. I led a design bootcamp 8 years ago, and it was one of the most challenging and rewarding experiences that I’ve ever had.
I consider it one of the highlights of my career to have been able to help hundreds of students achieve their goal of becoming professional designers.
I consider it one of the highlights of my career to have been able to help hundreds of students achieve their goal of becoming professional designers.
My students have gone on to work for
My students have gone on to work for
work for
work for
and it gives me satisfaction to know that I played a small part in their success.
and it gives me satisfaction to know that I played a small part in their success.
MY BELIEF
Great designers don't emerge from staying in their comfort zones. They become who they are by rising through challenges, receiving tough critiques, and always pursuing excellence. I am here to push you to be your best.


COACHING, NOT CODDLING


MY COACHING APPROACH
01
Uncompromising
The experience will be tough and intense, and I will never shy away from providing the most rigorous coaching possible.
The experience will be tough and intense, and I will never shy away from providing the most rigorous coaching possible.
02
Honest
I have always been a direct person. I believe it’s far better to be honest than be indirect and kind. Honesty builds trust and creates clarity in communication with others.
I have always been a direct person. I believe it’s far better to be honest than be indirect and kind. Honesty builds trust and creates clarity in communication with others.
03
Applicative
I ensure every mentoring conversation is specific and relevant to the industry and your growth areas. Every concept will be supported by a real example and an opportunity to apply that knowledge to your growth.
I ensure every mentoring conversation is specific and relevant to the industry and your growth areas. Every concept will be supported by a real example and an opportunity to apply that knowledge to your growth.
04
Actionable
I aim to make every piece of feedback clear and actionable. Vague direction is avoided at all times. Instead, I favor tactical changes and concrete steps that can be implemented to drive results.
I aim to make every piece of feedback clear and actionable. Vague direction is avoided at all times. Instead, I favor tactical changes and concrete steps that can be implemented to drive results.
05
Collaborative
Your growth is a shared journey where we walk side by side. The process requires continuous communication and collaboration in order to get you where you want to be.
Your growth is a shared journey where we walk side by side. The process requires continuous communication and collaboration in order to get you where you want to be.
TESTIMONIALS
"Won is one of those teachers who can change your life--if you let him. He changed mine. In my four weeks of working directly with won, I've grown more as a designer than I have the past year and I owe a lot of my progress to him. Here’s why: brutally honest constructive feedback and high expectations. As a new designer, his critique sessions were invaluable to me. Won is going to tell you exactly why your design could use more work. He's not going to tell you it's good when it's not. But when he does, you know you really NAILED it--it's gonna feel like the best compliment you ever received and it means so much more coming from Won."


Let's have a chat